The Problem
Isolated data
Call information was stored in the CRM without communicating with the PBX, forcing operators into manual searches, such as for missed calls.
Operational slowdowns
The need to constantly switch between software caused time loss and increased the risk of errors in data management.
Difficult management
Without an interface that allowed proper call handling, there were significant delays in performing operations such as transferring a call to a colleague.
The Solution
Automatic synchronization
Implementation of a connector that synchronizes PBX records with the CRM in real time.
Instant record opening
When a call arrives, the system automatically opens the customer record on screen for the operator.
Centralized management
Integration of telephony functions directly within the team’s usual working interface.
The Benefits
Team efficiency
The PBX communicates with the management software and is based on Cloud and Web technologies.
Superior customer experience
Precise monitoring of response times and service quality.
Ease of use
The operator works within a single interface, reducing stress and daily technical complexity.
Workflow optimization
Real‑time synchronization: Data is not just copied but stays constantly updated between the two systems.
Full traceability: Every phone interaction automatically generates an activity in the CRM, eliminating forgotten manual data entry.
Scalability: The system is ready to add new operators or locations without reconfiguring the integration from scratch.
Native smart working: The integration works via browser, allowing the sales team to have synchronized CRM data and telephony even outside the office.
Our collaboration with Emironet
Since 2017 we have collaborated with Emironet to transform the PBX from a simple communication tool into an active component of the company workflow.
Together we developed solutions that allow the Wildix system to communicate directly with management software, optimizing sales and technical support processes.
This synergy ensures customers receive constant specialist support and a continuously updated technological infrastructure.
Integrated multichannel customer care